Case Studies
Forecasting for AN ECOMMERCE GIANT
An automated forecasting model for e-commerce company with 85%+ accuracy in forecasts delivered 70% savings in manual efforts.
Engagement INCREASE for OTT player
A deep-dive framework for customer engagement funnel drove 5 percentage points increase in the engagement rate.
Omni-CHANNEL ANALYTICS For edtech
Omni-channel (Email/SMS) analytics helped in finer targeting, drove savings of more than INR 1 Million.
UNIFIED Marketing Analytics DASHBOARD
A Looker Studio dashboard unified digital marketing metrics form multiple channels and delivered 60% cost savings and 30% efforts saving.
GIS Project FOR EV CHARGER LOCATIONS
A geographical information systems (GIS) project helped an EV client understand charger locations and potential hotspots for setting up new chargers
Profitability Analysis for a Telephony FIRM
Disparate data sources unified in a Tableau dashboard helped understand product-level and account-level gross margins and increase profitability
social media analytics for OTT
Social media bench marking against competitor helped a media aggregator increase their share of voice by 50%.
tableau dashboards for payments firm
Fully automated tableau dashboards reduced 60% of manual efforts allowing faster data-driven decisions.
Market BASKET ANALYSIS
Unlocked opportunity of INR 50+ Crore (USD 6.1M +) via cross-selling and up-selling derived from Market Basket Analysis